Bibek Chaudhary

Digital marketingrefers to the use of digital channels, such as search engines, social media platforms, email, and websites, to promote a product or service. It involves various tactics and strategies to reach and engage with potential customers online, with the ultimate goal of driving conversions and sales. Digital marketing can include activities such as search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, email marketing, content marketing, and more. It allows businesses to target specific audiences, track their marketing efforts, and adjust their strategies based on data and insights. Digital marketing has become increasingly important in today's digital age, as more and more consumers turn to the internet to research and purchase products and services.