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Cátia Santos Fractional & Full-Time CFO | FP&A, Data & StrategyCS

Cátia Santos

Fractional & Full-Time CFO | FP&A, Data & Strategy
  • Suggested rate
    €300 / day
  • Experience15+ years
  • Response rate100%
  • Response time1 hour
The project will begin once you accept Cátia's quote.
Location and workplace preferences
Location
Lisbon, Portugal
Can work on-site at your office in
  • and around Lisbon (up to 50km)
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Languages
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Skill set
Cátia in a few words
Finance Leader | Fractional & Full-Time CFO | FP&A, Data & Strategy | Scaling Tech & Startups | Strategic Financial Leadership | Business & Financial Controlling | Legal & HR Oversight | Team Management

As a Finance leader, I'm focused on improving cash flow, increasing profitability, and helping businesses grow. I believe in building structured systems that support scalable growth while maintaining flexibility. I believe in creating efficient, user-friendly processes that provide clarity and certainty to all stakeholders, ensuring smooth operations and informed decision-making.

I hold a degree in Economics from ISCTE-IUL and spent a semester at Université Paris X - Nanterre. I started my career at Deloitte, where I gained valuable experience into financial analysis and risk management. With 18 years of experience in finance, my career has primarily been in companies within the tech sector. For the past 10 years, I have worked as a CFO for Portuguese companies, one with 180 employees, and for a UK-based company.

I follow the principle "What gets measured gets managed. What gets measured gets done," which I learned from Keith Cunningham during The 4 Day MBA in 2018 and this supports my focus in data-driven decisions and improving financial performance.

Alongside my expertise in finance, I also have experience in HR, with a solid understanding of both the operational and technical aspects of people management. Additionally, I have experience handling legal matters with support from external law firms, ensuring effective compliance and risk management.

At RUPEAL Group, coaching sessions helped me focus on personal development and leadership. I’ve completed coaching and NLP training, recognizing that self-awareness and growth are key to be a more conscious person and professional.
Experience
  • Bloq.it | IT & Logistics/Smart Locker Solutions Sector
    VP of Finance
    August 2024 - December 2024 (4 months)
    Reported directly to the CEO, collaborating with all three Founders. Responsible for the financial management of the Bloq.it group (Portugal, France, and Italy). Key Responsibilities: Strengthened th e company's financial position by improving processes and managing profitability and cash flow. Created the financial plan for 2025. Led the implem entation of Odoo for accounting and payroll in Portugal and France, streamlining operations. Developed structured, scalable financial systems to support growth. Delivered clear, data-driven insights for informed decision-making. Managed monthly P&L reports, broken down by revenue streams. Focused on cost-cutting, improving efficiency, and optimizing internal processes. Developed and implemented a company-wide spending approval system.
  • Payara Group
    Chief Financial Officer (Finance and Operations)
    April 2021 - July 2024 (3 years and 3 months)
    Reported directly to the CEO and served as one of the four members of the Board. Managed Finance and Operations across UK, US, and PT companies. Fully remote role, collaborating with global teams and leading a team of 3 people. In this role, I led the Finance & Operations team, focusing on managing and supporting processes with care, empathy, and transparency. Our primary goal was to provide clear, real data, track progress toward our objectives, and identify actionable steps to achieve our goals. Key Responsibilities: Designed and prepared accurate monthly financial reports, including actual, budgeted, and forecast data (controlling). Led the transition from on-premises accounting software to SaaS solutions (XERO and TOCOnline). Designed and prepared weekly treasury reports with real and forecast data. Managed relationships and negotiations with banks. Oversaw external legal relationships and communications with lawyers. Implemented the OKR framework to define, track, and align objectives with outcomes. Focused on optimizing internal processes to ensure smooth operations across the organization.
  • darwinLabs IT Sector
    Chief Financial Officer (Finance, HR, Legal, Operations)
    March 2020 - April 2021 (1 year and 1 month)
    Reported directly to the CEO and served as one of the three members of the Board of Directors. Key Responsibilities: Designed and prepared accurate monthly financial reports with actual, budgeted, and forecast data (controlling). Designed and prepared weekly treasury reports with real and forecast data (13-week forecast). Managed relationships and negotiations with banks. Collaborated with an external supplier on the PT2020 application. Designed and prepared HR database and HR metrics. Ensured adherence to budgets and deadlines.
Recommendations
Education
  • High Degree in Economics
    Instituto Universitário de Lisboa
    2006
    High Degree in Economics