Finance Leader | Fractional & Full-Time CFO | FP&A, Data & Strategy | Scaling Tech & Startups | Strategic Financial Leadership | Business & Financial Controlling | Legal & HR Oversight | Team Management
As a Finance leader, I'm focused on improving cash flow, increasing profitability, and helping businesses grow. I believe in building structured systems that support scalable growth while maintaining flexibility. I believe in creating efficient, user-friendly processes that provide clarity and certainty to all stakeholders, ensuring smooth operations and informed decision-making.
I hold a degree in Economics from ISCTE-IUL and spent a semester at Université Paris X - Nanterre. I started my career at Deloitte, where I gained valuable experience into financial analysis and risk management. With 18 years of experience in finance, my career has primarily been in companies within the tech sector. For the past 10 years, I have worked as a CFO for Portuguese companies, one with 180 employees, and for a UK-based company.
I follow the principle "What gets measured gets managed. What gets measured gets done," which I learned from Keith Cunningham during The 4 Day MBA in 2018 and this supports my focus in data-driven decisions and improving financial performance.
Alongside my expertise in finance, I also have experience in HR, with a solid understanding of both the operational and technical aspects of people management. Additionally, I have experience handling legal matters with support from external law firms, ensuring effective compliance and risk management.
At RUPEAL Group, coaching sessions helped me focus on personal development and leadership. I’ve completed coaching and NLP training, recognizing that self-awareness and growth are key to be a more conscious person and professional.