Skill set (21)
Experience
- ANCRegional Product Marketing & Business Development ManagerApril 2023 - Today (1 year and 12 months)Dubai - United Arab Emirates
- Fatima FounderFRAîCHEAugust 2020 - Today (4 years and 8 months)Theconcept behind FRAîCHE by Fatima is simply the idea of promoting clean eating by serving calorie-counted meals, beverages and desserts according to your macros right on your doorstep. #FRAîCHEFam•Conceptualized a product roadmap along with administering the supply chain, sales as well as the deliveries•Launched Instagram marketing initiative, generating 1,000 followers, and leads that contributed to 82% of company sales•Contributed to the wellness industry by producing and delivering calorie counted meals to 452 customers in the first year•Remained profitable in the first year by 73%Instagram
- AimFitUX Research & B2B Communications AssociateFebruary 2022 - September 2022 (7 months)•Strategized brand-driven initiatives to position AimFit as the market leader in the female wellness space and Corporate Wellness space locally (Pakistan) as well as internationally•Analyzed data-driven insights to improve external communication and brand positioning in the corporate wellness market by more than 140%•Coordinated in building brand partnerships and PR initiatives with other companies locally and internationally•Conducted competitive analysis of UX/UI design and studied consumer trend reports to help improve AimFit's B2B product
Recommendations
Education
- Bachelor of ScienceLahore University of Management SciencesBachelor of Science - BSc. (Hons),