Jayden Irving

I am a creative Social Media Editor and have been for 3 years. I have worked with The Economist, The Telegraph and most recently a media start-up, informed.

I am experienced in distinguishing and adapting to the different forms of social media, as demonstrated throughout my studies and current role.

I was part of a small team in the UK that specialises in social media and social first content. Throughout my workday I devised, wrote and designed social-media posts to promote informed’s digital journalism. I had taken ownership of the content strategy for Instagram and TikTok; I analysed algorithms and noted how they are changing and how to implement those changes within our content as well as creating new and viral content. With the strategy changes, analysis and good quality content, I was able to help boost followers ok Instagram by over 200%.

I have also been a part of social first content such as podcast which have been adopted company wide and have been nominated for awards.