- [a small victory]Brand Impact Consultant | Drop-in CMOJanuary 2023 - Today (2 years and 4 months)London, UKBrand & Marketing Consultant specialising in combining commercial success & positive social impact. Covering diagnosis, strategy & tactics. "I believe that all businesses have a responsibility to drive positive societal impact. Diversity & Inclusion. Gender Equality. Climate. Sustainability. Health. Food Security. Growing Tomorrow's Leaders. They all matter, but can seem overwhelming. The next generation of consumers don't just value purpose from businesses, they expect it. So where does your focus lie? I'd love to help you on your journey to grow your brand, your business and your impact."
- The Jamie Oliver GroupChief Brand Officer / Director Marketing & CommunicationsMarch 2015 - July 2022 (7 years and 4 months)London, UKWorked directly with Jamie, the board and fellow executive team members to lead a complex organisation made up of media, product, partnerships, franchised restaurants and social impact. Led a team of 18 on global strategy and tactical activity across brand, marketing, comms, campaigning and social impact.
- UNIVERSAL MUSIC GROUPSenior Marketing Director / Label ManagerMarch 2009 - December 2014 (5 years and 9 months)Sydney NSW 2000, AustraliaLed a team of 9 marketers to drive the global roster of Universal Music Group artists including Taylor Swift, Rihanna, Lady Gaga, The Killers, Florence & The Machine and Bon Jovi. Collaborated with Universal international offices and numerous stakeholders both internal (eg labels, A&R, sales, manufacturing, publicity, business development, finance) and external (managers, agents, promoters, agencies, brands).
- Brand ManagementMarketing Week Mini MBA with Mark Ritson2023Brand Management
- Bachelor of CommerceVictoria University of WellingtonBachelor of Commerce, Marketing