- Reboot OnlineData AnalystOctober 2024 - February 2025 (4 months)• Completing data projects for Digital PR including feasibility studies, data collection, data scraping and data analysis.• Partook in digital PR ideations meetings contributing ideas and data insights.
- FreelanceData AnalystAugust 2024 - October 2024 (2 months)• Completed digital PR data projects including carrying out data collection, data analysis, web scraping, and using Google APIs.
- Salience Search MarketingData ExecutiveJune 2022 - August 2024 (2 years and 2 months)• Designed and executed data studies behind several successful digital PR campaigns for clients in the sports betting and health and well-being industries. Data for these campaigns was instrumental in helping them to hit team link and social share KPIs.• Collaborated with clients and account managers to set up and troubleshoot GA4 and GTM, creating a new product for the company via my own self-directed upskilling.• Setup data automation and wrote programs to increase efficiency collecting and processing data, allowing collogues to focus on the revenue generating parts of their jobs.• Acted as a data advisor for other departments to improve efficiency and facilitate meeting deadlines, for example analytics and tag set up for PPC team, set up and troubleshooting of several reporting Excel spreadsheets.
- Bachelor of ScienceUniversity of Liverpool2017BSc in Genetics
- Master of ResearchUniversity of Liverpool2018Biomedical Sceince and Translational Medicine