Skill set
Industry fields of expertise
Lilian Jasmine in a few words
❋Expert in building brands that speak for themselves❋
The modern entrepreneur knows customers don’t buy goods or services anymore, they buy stories. That’s why I believe that branding is more than aesthetics—it’s about crafting a presence that speaks, resonates, and lasts.
I specialize in personal branding for individuals and startups. With a keen eye for storytelling and design, I help clients craft authentic, compelling identities that stand out in today's crowded digital landscape.
Passionate about empowering individuals to own their narrative, I'm on a mission to turn personal brands into powerful, unfiltered expressions of who they truly are.
❋Signature Offering❋
+ Brand Strategy
+ Mood Board / Creative Direction
+ Full Logo Suite
+ Color Palette
+ Typography
+ Brand Book
+ Brand Assets / Elements
+ Social Media Elements (Icons & Highlight Covers, story templates etc...)
+ Brand Collateral (Business Cards, Emails & Newsletters, etc...)
❋The Process❋
☻Discover – I start by researching and gathering insights about you, your business, and your audience to build a strong foundation.
☻Create – I explore visual solutions, refine concepts, and ensure every design choice aligns with your brand’s values and goals.
☻Deliver – After final refinements, I organize and deliver your files via google drive, so you can launch with confidence.
💌 If you have a project or any questions, feel free to send a message.
Experience
- unFILTERED SPACEBrand DesignerE-COMMERCEApril 2024 - Today (1 year and 1 month)Paris, France
- Developed and designed custom logos that reflect brand values and personality.
- Created visual identity systems including color palettes, typography, and imagery guidelines.
- Designed business collaterals such as business cards, brochures, and letterheads.
- Developed brand strategy for startups and personal brands, including audience research and messaging frameworks.
- Developed social media assets (profile pictures, cover photos, post templates, and story graphics)
- Fini LLCDigital Marketing ManagerHEALTH & WELLNESSJune 2023 - March 2024 (9 months)Florida, USA
- Designed a comprehensive marketing strategy that increased user engagement on the company's mobile app.
- Launched and promoted new app features, enhancing user experience and securing positive feedback.
- Developed a successful brand ambassador program, securing 10–15 collaborations monthly.
- Optimized the B2B go-to-market strategy, streamlining client onboarding and outreach.
- Spearheaded social media campaigns, increasing follower growth and engagement through data-informed strategies.
Recommendations
Education
- École de Management Léonard de Vinci2023