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Oliver L.

Marketing and Brand Performance Researcher
  • Suggested rate
    €669 / day
  • Experience8-15 years
  • Response rate100%
  • Response time1 hour
The project will begin once you accept Oliver's quote.
Location and workplace preferences
Location
Taunton, United Kingdom
Can work onsite in your office in
  • and around Taunton (up to 50km)
  • and around Bristol (up to 50km)
  • and around Exeter (up to 50km)
  • and around London (up to 50km)
Verifications

Freelancer code of conduct signed

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Verified email
Languages
Check out languages spoken by Oliver
Categories
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Skill set (30)
Check out Oliver's expertise
Oliver in a few words
Over 10+ years experience in marketing research, brand evaluation, social listening and digital analytics. My core focus is on assisting clients with understanding how their brand is performing and how their brand is perceived by consumers.

I have deep knowledge in market research (quantitative and qualitative research methodologies), able to lead in designing, implementing and reporting data across large-scale surveys evaluating brand performance, market landscapes, customer experience and customer segmentation/behaviour.

A hands-on market research consultant, with advanced knowledge in:

Office tools: Excel, PowerPoint, Word & Google Workspace
Media Monitoring: Brandwatch, Netbase, Unmetric, Cision, Sysomos (+others)
Data Visualisation: Google Data Studio, Marketsight, Tableau, Flourish Studio
Survey tools: Google Consumer Surveys, SurveyMonkey, Qualtrics, Decipher, QuestionPro
Data platforms: GWI, Ahrefs, SEMRush, SimilarWeb
Programming: SQL, Boolean
Experience
  • Quantox Digital
    Brand Insight Consultant
    August 2019 - Today (5 years and 8 months)
    Bristol, UK
    Senior brand insight and research consultant, providing mixed-methodology research services across digital and traditional channels to evaluate brand health, understand audience behaviour and identify new areas of growth.
  • Savanta
    Director - Media and Digital Analytics
    February 2019 - August 2019 (6 months)
    London, UK
    Lead design and establishment of Savanta's media analytics practice spanning media monitoring, social media listening and digital insight services
  • Savanta
    Managing Director, North America
    July 2016 - January 2019 (2 years and 6 months)
    San Francisco Bay Area, CA, USA
    Responsible for establishing Savanta's North American operation, hiring and managing a team of analysts/researchers in San Francisco to deliver on client projects covering brand health tracking, NPD, media analytics and thought leadership.
    • Check out Oliver's experience
Recommendations
Education
  • Management Studies with German, Entrepreneurship and Marketing
    University of Nottingham
    2007
    Management Studies with German, Entrepreneurship and Marketing