Reena Ali

With 12 years of diverse pharma commercial experience, I am a strategic marketer with a vision and motivation to succeed in commercial & commercial ops, adaptable and able to multitask in a challenging competitive environment. Experienced in managing Omnichannel marketing of European countries. Extremely mobile across different countries like Germany, Barcelona, China, Malaysia, and many others to meet clients for business projects. Efficient in handling marketing and sales team of 200 individuals with positive outcomes in achieving desired growth of 8% to 10% for assigned portfolio. Comprehensive background in both sales and marketing with strength in team leadership, omnichannel strategies, innovative marketing campaigns, improve customer journey, brand prioritization, digital marketing, communication, budget planning, and ROI management, content management and to optimize content usage. Experienced working in NHS PCN as Medicine Management to explore NHS structure, customer touchpoints, and GP challenges in the NHS system. Actively participating in medical meetings with clinicians also developing communication material for HCPs and patients. Currently working as Strategy Manager in Marketing to take strategic ownership of key client accounts to develop and implement innovative and inspiring marketing and brand strategies. Managing content and creative team on content and campaign creation and reviewing at each stage of the content development phase. Working alongside with digital to ensure omnichannel strategies are in place and potential advertising channel has been used. Specialized in: Strategic Planning, Content management, Brand management, Digital Marketing, Customer engagement, Campaign Design, Product launch, and Sales Training.