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Simona Gentili

content writer for perfumery & wellness
  • Suggested rate
    €250 / day
  • Experience3-7 years
  • Response rate100%
  • Response time1 hour
The project will begin once you accept Simona's quote.
Location and workplace preferences
Location
Barcelona, CT, Spain
Remote only
Primarily works remotely
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Languages
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Skill set (12)
Simona in a few words
As a marketing specialist with over ten years of experience in the cosmetics and perfumery industry, I specialize in storytelling and creating engaging and informative content related to the world of beauty and perfumery.

My expertise includes creating specific content for perfume, essence, and essential oil companies for various purposes such as web pages, blog articles, social media, product launch campaigns, newsletters, and biographies.

In my experience, I have found that the key to successful content creation is to first understand the target audience and their needs. This involves creative brainstorming sessions to generate unique and compelling ideas that will stand out in the crowded marketplace.

As a native Italian-English speaker, I have the added advantage of working with clients in both languages on a professional level and also offer translation services. This means that I can help expand your brand's reach to a wider audience by creating content that resonates with both Italian and English-speaking consumers.

I believe that a strong brand narrative is essential for building brand loyalty and trust, and I am committed to helping my clients achieve their marketing goals through compelling storytelling and engaging content.
Experience
  • Scentmate by Firmenich
    Perfumery Marketing Specialist
    January 2021 - Today (4 years and 1 month)
    Barcelona, Spain
  • FRAGRANCE SCIENCE
    Head Of Marketing
    May 2020 - January 2021 (8 months)
    Barcelona, Spain
  • FRAGRANCE SCIENCE
    Marketing Specialist
    April 2019 - January 2021 (1 year and 9 months)
    Barcelona, Spain
    I create and present impactful presentations and olfactive sessions for our clients based on the monitoring, identification and analysis of new market trends and concepts for both fine and industrial fragrance markets. I am in charge of providing support to our sales force by evaluation of statistics and market researches working on tailor made marketing strategies. I am responsable of the company's events, in particular I follow the organization of national and international fairs. I also monitor all communication activities, in particular taking care of social media channels such as Linkedin and Instagram. I coordinate the updates of the company's web site, such as the publication of regular articles on our Blog. Within my public relations activities, I take care of the relations with press offices by sending out Press Kits and coordinating the annual editorial calendar.
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Education
  • Bachelor's Degree in Languages and Cultures for Tourism and International Commerce , Foreign Languages and Business
    Università degli studi di Verona
    2008
    Bachelor's Degree in Languages and Cultures for Tourism and International Commerce , Foreign Languages and Business
  • Degree in Languages and cultures for tourism, International Business/Trade/ Marketing
    Università degli studi di Verona
    2011
    Degree in Languages and cultures for tourism, International Business/Trade/ Marketing
  • Master in Digital Trafficker & Performance Marketing, Digital Communication and Media/Multimedia
    Inesdi Digital Business School
    2021
    Master in Digital Trafficker & Performance Marketing, Digital Communication and Media/Multimedia