Zineb Jariri, Public relations and influencer marketing

Zineb is a seasoned PR & Social Media Professional within the Middle East. I’m recognized as an expert in Influencer Relations & Media Management across the GCC, often referred to as the influencer whisperer.

I have worked with award-winning brands such as Atlantis the Royal, Atlantis the Palm, Retail Abu Dhabi, Alpago Properties, Department of Culture & Tourism, Rixos the Palm, Rixos Premium, Adresss Hotels, Ritz Carlton Bahrain, and Ritz Carlton Residences.

Having lived in Dubai, I deeply understand the region's culture and media landscape. My ability to effectively communicate with influencers and manage media relations has earned me a reputation as one of the most skilled professionals in the industry.

My expertise in the field of PR & social media has helped brands to achieve their marketing goals, increase their visibility, and build lasting relationships with their target audience.

I hold an MBA as well as bachelor's in business administration from Al Akhawayn University in Ifrane, Morocco.